A field guide for modern agriculture

The giant kelp feeding the world's crops.

Macrocystis pyrifera grows up to 60 cm a day, shelters entire ecosystems, and powers a new generation of crop biostimulants.

Canopy
0 m

One species. The largest alga on Earth.

Macrocystis pyrifera is a brown alga of cold, nutrient-rich waters, and one of the fastest-growing organisms ever measured. A single plant can add half a metre of new tissue per day and stretch more than 45 metres from seafloor to surface.

0 growth per day under ideal conditions
0 maximum frond length, seafloor to canopy
0 stipes rising from a single mature holdfast
0 lifespan of each frond before renewal
Macro view of giant kelp pneumatocysts, the golden air bladders that lift each frond toward the sun
Surface canopy
01

The canopy

At the surface, fronds spread into a golden raft that can stretch for kilometres. This is the only part ever harvested: the top metre, trimmed like a hedge, leaving the forest fully intact to regrow.

02

Blades and pneumatocysts

Each frond carries dozens of blades, and at the base of every blade sits a gas-filled bladder called a pneumatocyst. These living floats lift the kelp toward the light, metre by metre, at up to 60 cm a day.

03

The stipe

Flexible stipes rise like trunks through the water column, engineered by evolution to survive storm surge and powerful currents. That structural chemistry, rich in alginates, is part of what makes giant kelp so valuable on land.

04

The holdfast

It looks like a root system, but it does not feed the plant. The holdfast anchors the kelp to rock while every blade drinks nutrients directly from the water: nitrogen, phosphorus, potassium, and over a dozen trace minerals.

Three kelps feed the biostimulant industry. Only one is farmed, not taken.

Most seaweed inputs come from wild-harvested Ascophyllum nodosum or Ecklonia maxima. Giant kelp is the only major biostimulant species cultivated at scale, with full traceability from hatchery to field.

Ascophyllum
nodosum

North Atlantic rockweed

  • 80 to 90% wild harvested under tightening quotas and regulation
  • Cultivation not cost-effective at scale
  • Alkaline extraction, lower compatibility with other inputs
  • Low carbon potential unless beds stay untouched

Ecklonia
maxima

South African sea bamboo

  • 95% wild harvested from a single coastline
  • High phytohormonal activity, narrow supply base
  • Cold cellular-burst extraction
  • Medium carbon potential, only if left untouched

Macrocystis
pyrifera

Cultivated giant kelp

  • 100% cultivated on offshore structures, hatchery-selected for agriculture
  • Only the canopy, the top 10%, is ever harvested. The forest stays.
  • Rich in alginates, fucoidans, and amino acids
  • High-pressure cell-burst extraction, no harsh chemicals
  • Eligible for carbon and biodiversity credits

The chemistry plants respond to.

Giant kelp concentrates a rare portfolio of bioactive compounds from cold ocean water. Gently extracted, they act in synergy to regulate crop development, defence, and nutrient flow.

Polysaccharide

Laminarin

A storage glucan that acts as a defence elicitor. It primes the plant's immune signalling, including the salicylic and jasmonic acid pathways, before stress arrives.

Sugar alcohol

Mannitol

A powerful osmolyte and antioxidant. It helps regulate water movement between plant and environment and protects cells under drought, heat, and salinity.

Sulfated polysaccharide

Fucoidan

A bioactive fibre unique to brown seaweeds, associated with improved plant health, stronger cell walls, and enhanced flowering and fruit set.

Structural polymer

Alginate

The same chemistry that lets kelp survive storm surge. In the soil, alginates improve moisture retention and support beneficial microbial structure.

Polyphenol

Phlorotannins

Marine polyphenols found only in brown algae. Strong antioxidants that shield tissue from UV and oxidative stress, in the kelp and in the crop.

Plus the full mineral suite

N, P, K, Ca, S, Mg and trace elements

Copper, zinc, iron, manganese, molybdenum, and boron, alongside fucoxanthin pigments, protein hydrolysates, bioactive peptides, and natural plant growth regulators. Together they up- and down-regulate key stages of crop development.

01

Modulates phytohormones and antioxidative enzymes at vegetative and reproductive stages

02

Regulates jasmonic and salicylic acid signalling and reactive oxygen species to strengthen defence

03

Promotes lateral root development and leaf architecture for better nutrient uptake

From ocean
to acre.

Four steps, one unbroken chain of custody. Keep scrolling.

Step one

Cultivate

Hatchery-selected sporophytes are seeded onto lines suspended from large-scale offshore structures. Kelp forests grow up to 15 metres tall in stable, deep, clean ocean water, far from coastal runoff and heavy metals.

Step two

Harvest the canopy

Only the top metre is trimmed, the fastest-regrowing tissue on the plant. The forest, the holdfast, and every species sheltering beneath it remain untouched. The same forest is harvested again and again.

Step three

Burst the cells

A mechanical, high-pressure cell-burst process releases the full suite of bioactive compounds without high heat or harsh chemicals, followed by filtration to concentrate the key molecules. Every batch passes microbial and physico-biochemical quality control.

Step four

Apply at the right moment

Foliar, soil, or seed treatment, typically 2 L/ha timed to BBCH growth stages: before flowering, at fruit set, during ripening. Fully water-soluble across a wide pH range and compatible with standard tank mixes.

Proven in the field

Ninety-plus independent trials. One consistent pattern.

Every figure below comes from third-party, GEP-certified field trials run by accredited contract research organisations between 2022 and 2025, benchmarking cultivated Macrocystis extract against untreated controls and leading Ascophyllum- and Ecklonia-based products.

0vineyard yield+$7,620 per ha
0berry yield+$2,710 per ha
0leafy vegetable yield+$4,050 per ha
0cereal yield+$180 per ha
0non-leafy vegetable yield+$4,050 per ha
0orchard yield+$1,720 per ha
Crop trial location

Wine grapes, Champagne, France

Trials 2023 to 2025, with Champagne Experimentation

“With StimBlue+, we saw a unique boost in nutrient availability. Even through foliar application, BeCrop analysis confirmed these effects across fields, highlighting the reach and effectiveness of this biostimulant.”
Juan Rebori, Biome Makers

The only crop input that gives back to the ocean.

0

of farm-gate emissions

came from synthetic nitrogen fertilisers in 2019. Every hectare that keeps yield with less synthetic nitrogen matters.

0

species detected by eDNA

in the waters around cultivated kelp forests. A farm that functions as habitat, measured with environmental DNA monitoring.

0

licensed hectares

of offshore kelp forest under cultivation, with canopy-only harvesting that leaves the ecosystem standing.

Carbon negative

verified footprint

Independent measurement, reporting, and verification of the full chain, from ocean farm to bottled extract. Kelp forests capture carbon faster than land forests per unit area.

The science library

Primary sources behind every claim on this page. Read them yourself.

Peer-reviewed review Assessing the potential use of Macrocystis pyrifera extracts as a biostimulant: A review Makhubalo N, Mashamaite CV, Manyevere A. South African Journal of Botany, 2024 Field trial programme StimBlue+ Success Stories: 90+ GEP-certified CRO field trials across 15+ crops, 2022 to 2025 Kelp Blue, independent contract research organisations Peer-reviewed research New ecophysiological perspectives on the kelp Macrocystis pyrifera in the sub-Antarctic Magellan ecoregion Frontiers in Marine Science, 2023 Peer-reviewed research A species distribution model of the giant kelp Macrocystis pyrifera: worldwide changes under climate scenarios Ecology and Evolution, 2024 Peer-reviewed research Standing crop, turnover, and production dynamics of Macrocystis pyrifera Bell LE et al., 2022 Government assessment Giant kelp blue carbon storage and sequestration value, Falkland Islands UK Joint Nature Conservation Committee Natural history Giant kelp, Macrocystis pyrifera: species profile and conservation Monterey Bay Aquarium Market analysis Biostimulants market: $3.1B in 2025, projected to $5.9B by 2033 Grand View Research, 2025

Bring the ocean
to your acres.

StimBlue+ by Kelp Blue is 100% cultivated Macrocystis pyrifera, registered in 70+ jurisdictions, approved for organic agriculture, and backed by independent science on your crop.